News Release

Brett Winterstein - a man in a business suit, smiling at the camera
Brett M. Winterstein
Chair | Business and Finance Group
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Client Success: HMB Represents Long-time Client and Social Enterprise LuminAID in Sale to Leading Provider of Outdoor Recreation Products

Brett Winterstein - a man in a business suit, smiling at the camera
Brett M. Winterstein
Chair | Business and Finance Group

HMB would like to congratulate LuminAID, a solar-powered product company, on a successful sale to Adventure Ready Brands, a leading provider of insect repellent, best-in-class first aid and outdoor recreation products.

Andrea Sreshta, LuminAID co-founder, said, “Since 2010, LuminAID has been a passion-driven project led by our mission to make safe light and energy accessible for all. Partnering with Adventure Ready Brands brings with it the capabilities to scale our business and humanitarian work to reach more people around the world. We couldn't be more excited for this next step for the brand we've poured our lives into for more than a decade.”

Based in Littleton, New Hampshire, Adventure Ready Brands's product portfolio includes category-leading brands such as After Bite® insect bite relief, Adventure® Medical Kits and Survive Outdoors Longer® camping gear. The LuminAID investment continues the company's commitment to grow its portfolio of consumer-driven brands that inspire outdoor adventure.

In 2015, LuminAID's co- founders Anna Stork and Andrea Sreshta appeared on ABC's Shark Tank. To their surprise, they received offers from all 5 Sharks, and walked out of the tank with an investment deal from billionaire Mark Cuban, who became LuminAID's first investor.  An HMB team led by partner Brian H. Axelrad represented LuminAID in its earlier financing transaction and LuminAID was an early client in HMB's market leading Social Impact practice.

LuminAID was represented in its sale to Adventure Ready Brands by an HMB deal team including Brian H. AxelradBrett M. Winterstein and Elise Anderson.

Read the full press release by PR Newswire.

Learn more about HMB's Social Impact practice here.

Learn more about HMB's Venture Capital and Emerging Companies practice here.

Learn more about HMB’s Mergers and Acquisitions practice here.

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